TORONTO - GroupBy, a leading provider
of relevancy-focused eCommerce solutions, in conjunction with Zesty.io, a leading provider of web content
management solutions today announced the launch of Page Accelerator.
Page Accelerator was developed to solve the slow loading page speed issues all
eCommerce vendors face. The solution was developed because commonly used web frameworks will significantly slow
down website performance at scale. This occurs when developers rely on the framework to control every aspect of
the consumer's experience. When an eCommerce site is in this situation, their customer experience and time to
publish new content suffers along with search rankings. The slowdown also affects page load times for consumers
and increases bounce rates, which reduces revenue.
GroupBy's Page Accelerator service built on top of Zesty.io's WebEngine allows
eCommerce companies to maintain the benefits of their existing applications and frameworks by decoupling
initially loaded page experience from the application. The decoupling results in superior page speed which also
improves search engine rankings while reducing bounce rates. Preliminary implementations suggest a minimum 3x
improvement in performance metrics and scores above 90 on Google PageSpeed Insights. The approach also allows
for faster development due to a simplified code base and removes dependencies on heavy build processes. Page
Accelerator satisfies the demands of marketers, customers, and search engines.
Zesty.io's native programming language, Parsley, fully integrates with GroupBy's
eCommerce Search Suite resulting in instant page rendering of any product in the database.
"Page Accelerator is a game changer for eCommerce and will be a must-have for any
eCommerce vendor to stay competitive," states Randy Apuzzo, Founder and CEO of Zesty.io. "GroupBy has dominated
the eCommerce market by delivering a personalized user experience based on strong product data relationships.
When you combine GroupBy technology with Zesty.io's WebEngine, you get a dream solution for the enterprise that
grants speed and search performance to an open canvas of page display opportunities. Together, we are going to
reshape how eCommerce teams approach their consumers."
"We spotted the problem, then worked with the Zesty.io team to leverage our
combined technologies to develop much needed solutions for our eCommerce customers," says Roland Gossage, CEO of
GroupBy. "It will no longer be acceptable to have slow page speeds. Companies must solve for this or be left
behind. The solution will change the landscape of enterprise eCommerce."
