With the holiday season on the horizon, early numbers from Amazon Prime days boast record sales – but those sales still fell short of predictions. And in recent months, retail growth has not surpassed inflation, leaving actual sales flat, if not negative. In addition to this, according to Forrester’s US 2023 CX Index report, the quality of customer experience presented by US brands declined for an unprecedented second year in a row. Only 6% of brands saw a significant increase in 2023 – that’s a 4% drop from 2022!
Join our upcoming discussion featuring Forrester VP, Principal and Analyst, Brendan Witcher and GroupBy’s Director of Product, Arv Natarajan as they help you navigate this volatile retail market with 6 Key eCommerce Strategies To Help You Bridge The Gap Between Consumer and Merchant.
Brendan serves digital business strategy professionals and is an expert on consumer behavior and technology trends in the commerce engagement space. He is also a noted authority on market developments and vendors that help deliver today's leading strategies and tactics in digital excellence.
Arv heads up the product team at GroupBy, helping to craft the vision and direction of the GroupBy product discovery platform. Arv brings over 15 years of experience working with enterprise customers in project delivery, customer success and product management across various industries.
Kole McRae is a seasoned data and visualization expert with over a decade of professional experience. As an advisor, teacher, and analyst, he has collaborated with ecommerce companies of all sizes, from startups to global industry leaders, delivering invaluable insights and driving success through data-driven strategies.